Under the agreement, Sony DADC and VDC Group customers in the UK will benefit from a range of enhanced offerings, covering market leading end-to-end physical and digital supply chain services.
“With Client Services functions seamlessly integrated into the Sony DADC supply chain, VDC Group will be able to continue servicing its UK customers across a range of sectors including the publishing and home entertainment markets” said Jesper Schertiger, Executive Vice President Sales & Marketing at Sony DADC International.
He continued: “VDC Group is a leading supply chain provider to the UK home entertainment market with more than 30 years of experience: together we intend to support the UK market with yet more services to capitalise as best as possible on their content across various sales windows. This is an important strategic partnership that will create a sustainable commercial platform for the UK home entertainment market. With this partnership we are looking to increase our joint presence through the provision of customer focused supply chain services across the entire media lifecycle.”
Founded in 1982, VDC Group gained a reputation for pioneering technology advances in the UK. The company reports that this strategic partnership with Sony DADC will help to position the company on a renewed growth path in the UK. “For over 30 years, we have been committed to providing our customers with a reliable and professional service through the continued application of quality management systems and investment in the most appropriate technologies,” explained Ashwin Bedi, MD of VDC Group. “We have been very careful in selecting our partner and we believe that Sony DADC is the perfect match for us as we move ahead into a very exciting period of VDC Group’s development. The partnership’s customer centric team will look to address the current and future needs of the UK home entertainment market. We believe this partnership will be well received by our customers, since it has the potential to support growth within their organisations.”
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