Together with our strategic partner dreamGEAR we attended Gamescom, Europe’s largest and one of the world’s leading video game events!
2017’s Gamescom again challenged its own, last year’s records and gathered:
- about 350,000 visitors from 106 countries,
- 30,700 specialist visitors,
- more than 915 professional exhibitors from 54 countries,
- on more than 200,000 sqm.
Gamescom, taking place every year around August in Cologne, Germany, again strengthened its position as the leading industry event in Europe, if not worldwide, for gaming (mobile, console, PC, VR and online) as well as for e-sports! Over the past years, Gamescom became one of the places for the industry to present the latest projects, titles and cooperations!
With Gamescom being the place to be for gaming enthusiasts and industry opinion leaders, it built the perfect stage for us to introduce the new Consumer Sales business unit to the market and together with our partner dreamGEAR, to present the latest portfolio of products!
Our joint, impressive booth created a perfect frame to showcase the brands bionik® video game accessories and My Arcade® retro consoles.
The booth was a buzzing place all week long with a massive attendance and overwhelming level of interest from leading (hier fehlt etwas) and consumers as well. They all showed great interest in our products and the joint sales teams of Sony DADC’s Consumer Sales and dreamGEAR were busy answering all questions and promoting the product offering as well as related services and solutions. We also met with a large number of distributors from many countries all over Europe as well as Middle East and Australia.